WordPress Web Design Agency London

WordPress websites designed around your business

FDRY is a London WordPress agency specialising in strategy, UX, web design, development and digital growth.

We design and build WordPress websites that are made around your business — not around an off-the-shelf theme or a collection of plugins. From corporate and B2B websites to content-rich platforms and WooCommerce ecommerce, we combine creative design with robust WordPress development to create websites that are easy to manage, built to perform and ready to grow.

Whether you are starting a new WordPress website, redesigning an existing site or moving from another platform, our team can take your project from strategy and UX through to design, development, launch and ongoing growth.

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  • Advanced WordPress design

    We create intuitive user journeys and distinctive interfaces that make your content easier to understand and your website easier to use.

  • Expert code WordPress development

    Our developers turn the designs into a clean, flexible WordPress build with the functionality your business actually needs.

  • WordPress web design - Easy-to-manage

    Your website is designed specifically for your brand, with responsive layouts and a flexible design system that works across the site.

  • Digital growth

    SEO, technical SEO, AI search optimisation, analytics and digital marketing can be built into the project from the start, rather than treated as an afterthought.

Trusted Web design Agency

Custom WordPress website design

A WordPress website that looks like your business

WordPress custom web design development
  • Bespoke responsive website design
  • UX research and user journeys
  • Information architecture and navigation
  • UI design and design systems
  • Advanced custom fields configurations
  • Content-led website structures
  • Mobile-first responsive experiences
  • Conversion-focused calls to action
  • Accessible and usable interface design
  • Flexible page and component systems

We don’t believe your website should look like everyone else’s.

Our WordPress web design process combines brand, UX and technology to create a digital experience that is recognisably yours. We design the core templates, components and content structures around the way your business communicates and operates.

The result is a WordPress website that gives your brand a stronger digital presence while giving your team the flexibility to manage and develop the site over time.

WordPress UX & UI design

Better experiences start with better journeys

Good WordPress design isn’t just about how a page looks. It’s about how people move through your website.

We design experiences around your users and your business objectives, considering everything from navigation and page hierarchy to forms, calls to action and content presentation.

WordPress development

Flexible WordPress development without unnecessary complexity

WordPress can be a remarkably powerful platform when it is developed properly.

We build WordPress websites using a flexible technical architecture that gives your team control over content while allowing developers to create the functionality your business requires.

Depending on the project, this can include:

  • Custom WordPress themes
  • Custom post types
  • Advanced Custom Fields (ACF)
  • Custom Gutenberg blocks
  • Flexible content structures
  • Bespoke functionality
  • API integrations
  • Third-party system integrations
  • Membership functionality
  • Multilingual websites
  • WordPress multisite
  • Complex search and filtering
  • Bespoke forms and data capture
  • WooCommerce development

We focus on creating maintainable WordPress websites that are straightforward for your team to manage and capable of evolving as your business changes.

WordPress Agency FDRY

Custom WordPress themes & Gutenberg

Design freedom without unnecessary page-builder dependency

Your website should not be constrained by the limitations of a pre-built theme.

Where appropriate, we create bespoke WordPress themes and reusable components that reflect your approved designs and give your team control over the content.

We can develop custom Gutenberg blocks and flexible content modules so editors can create and update pages without compromising the design system.

This approach gives you:

  • Greater control over your website design
  • Consistent layouts and components
  • Flexible content management
  • Cleaner development
  • Less reliance on unnecessary plugins
  • A more maintainable WordPress platform

For businesses with more complex requirements, we can also develop bespoke content models using custom post types and Advanced Custom Fields.

Web design user interface design

WordPress integrations & API development

Connect WordPress to the systems your business already uses

Your website rarely exists in isolation.

We can connect WordPress with the platforms and systems that sit behind your business, helping information move between them without creating unnecessary manual processes.

Depending on your requirements, integrations can include:

  • CRM systems
  • Marketing platforms
  • Email marketing systems
  • ERP systems
  • Payment platforms
  • Product databases
  • Customer portals
  • Booking systems
  • Membership platforms
  • Third-party APIs
  • Analytics and reporting tools

We work with your existing technology stack to determine the right integration approach, whether that means connecting an established platform or developing a bespoke AP

Integrations APIs apps and plugins

WordPress security, maintenance & support

Keep your website secure, stable and up to date

Launching your WordPress website is only the beginning.

WordPress, themes, plugins and integrations need to be maintained properly to keep your website secure and reliable.

Depending on your requirements, ongoing support can include:

  • WordPress updates
  • Plugin updates
  • Security monitoring
  • Backups
  • Performance monitoring
  • Technical support
  • Website improvements
  • New functionality
  • Content support
  • SEO support

We can provide ongoing technical support after launch or work alongside your internal team and existing suppliers.

Bespoke Creatives UI UX Design

WordPress websites that sell

WordPress ecommerce with WooCommerce

For businesses that need ecommerce functionality within the WordPress ecosystem, WooCommerce provides a flexible foundation for building a tailored online store.

Our WooCommerce team can design and develop ecommerce experiences that connect the customer journey, content and commerce into one platform.

  • WooCommerce UX and UI
  • Ecommerce website design
  • Custom WooCommerce development
  • Product and category structures
  • Bespoke checkout experiences
  • Payment integrations
  • Customer accounts
  • Subscription functionality
  • Third-party integrations
  • Ecommerce migration
  • Ecommerce SEO
  • Conversion optimisation

For larger ecommerce requirements, our dedicated WooCommerce agency service provides deeper platform-specific expertise.

Explore our WooCommerce services

Ready to scale an online store Shopify Woo Adobe Commerce

WordPress migration & replatforming

Move to WordPress with confidence

WordPress website migration
  • Headless WordPress + Next.js or Gatsby frontends for lightning speed
  • ACF Pro, custom Gutenberg blocks, and fully bespoke functionality
  • WooCommerce built for high-volume sales
  • Multisite, multilingual, membership, and learning management systems

Moving a website to WordPress is more than transferring pages from one CMS to another.

The migration needs to protect your content, URLs, SEO visibility and valuable website data while creating a better foundation for the future.

Our WordPress migration process can include:

  • Existing website audit
  • Content and data migration
  • URL mapping
  • Redirect planning
  • SEO preservation
  • Media migration
  • Custom functionality
  • Third-party integrations
  • Analytics and tracking
  • Testing and quality assurance
  • Launch planning

Whether you are moving from another CMS, rebuilding an existing WordPress website or consolidating multiple websites, we can plan the technical migration around your business requirements.

WordPress digital growth

Your website should keep working after launch

Organic Traffic Improvement
  • Tailored SEO solutions that drive impactful results across search engines, social platforms, and LLMs
  • Smart PPC campaigns leveraging data, AI, and creative thinking to target the right audiences
  • Fresh, creatively-led paid social strategies that reach the right users, at the right time
  • Original and authentic content that connects with your audience, builds brand authority, and drives visibility

A new website is an important part of your digital strategy, but it should not be the end of it.

Once your WordPress website is live, FDRY can support the next stage of growth through our digital marketing services.

  • SEO
    Improve organic visibility and attract more relevant search traffic.
  • Technical SEO
    Identify and resolve technical issues that can affect crawling, indexing, performance and search visibility.
  • AI Search & GEO
    Optimise your digital presence for emerging AI-powered search and discovery experiences.
  • Ecommerce SEO
    Grow visibility and organic revenue for WordPress and WooCommerce websites.
  • Paid advertising
    Use Google Ads, paid social and other advertising channels to generate targeted traffic and leads.
  • Email marketing
    Build stronger customer relationships through targeted email campaigns and automation.
  • Social media
    Create content and social assets that help your brand stay visible and engage your audience.

One team can take your website from design and development through to digital growth.

Frequently Asked Questions

WordPress FAQs

WordPress Strategy
  • Daily backups, malware scanning, and instant rollback
  • OWASP-compliant hardening and zero trust architecture
  • Monthly plans include updates, security patches and uptime monitoring

Is FDRY a WordPress web design agency?

Yes. FDRY designs and develops bespoke WordPress websites, combining UX, UI design, WordPress development, integrations, SEO and digital growth.

Do you build custom WordPress websites?

Yes. We can create bespoke WordPress themes, custom Gutenberg blocks, custom post types, Advanced Custom Fields structures and functionality tailored to your business.

Can you redesign our existing WordPress website?

Yes. We can redesign an existing WordPress website while retaining valuable content and functionality, improving UX, design, performance, SEO and the underlying technical architecture.

Can you migrate our website to WordPress?

Yes. We can manage WordPress migrations from other CMS platforms, including content migration, URL mapping, redirects, SEO considerations, integrations, testing and launch.

Do you develop WooCommerce websites?

Yes. WooCommerce is one of the ecommerce platforms we design and develop. For more complex ecommerce requirements, our dedicated WooCommerce service covers strategy, UX, design, development, migration and growth.

Can you integrate WordPress with our CRM or other systems?

Yes. We can connect WordPress with CRMs, marketing platforms, ERP systems, payment providers, APIs and other third-party technologies depending on your requirements.

Can you help with WordPress SEO?

Yes. SEO can be considered throughout the design and development process, and we also provide ongoing SEO, technical SEO, ecommerce SEO and AI search optimisation.

Can you support our WordPress website after launch?

Yes. We can provide ongoing technical support, maintenance, updates, security, performance monitoring, development and digital marketing.

How much does a WordPress website cost?

The cost depends on the size, complexity and functionality of the website. We scope each project around your requirements rather than applying a one-size-fits-all price.

Send us your requirements and we’ll provide a clear proposal covering the recommended approach, scope, timescale and investment.