Ecommerce SEO Agency

Ecommerce SEO is the proven, sustainable engine that drives qualified traffic, boosts conversions and builds long-term revenue growth.

As a specialist ecommerce SEO agency in London, FDRY works exclusively with online retailers across fashion, beauty, skincare, homeware, electronics, health, manufacturing, and financial products.

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SEO Experts

Why choose FDRY as your ecommerce SEO agency

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  • Platform Specialists: Deep expertise across Shopify, Shopify Plus, WooCommerce, Adobe Commerce, and bespoke solutions.
  • Revenue-Focused: We measure success in pounds generated, not just rankings achieved.
  • Integrated Growth: Seamlessly combine ecommerce SEO with CRO, paid search, email marketing, and AI optimisation for multiplied results.
  • London-Based Expertise: Our team understands UK consumer behaviour, local search trends, and VAT-inclusive pricing nuances.
  • Proven Results: Consistently delivering 100%+ year-on-year organic growth for ambitious retailers.

FDRY is not a generalist agency – we live and breathe ecommerce.

Ecommerce SEO

Ecommerce ranking and conversion

We understand the unique challenges of ecommerce, from category page optimisation and product schema to seasonal trends and conversion-focused content.

Our tailored ecommerce SEO strategies ensure your store not only ranks highly for high-intent commercial keywords but converts visitors into loyal customers. Partnering with an experienced ecommerce SEO agency like FDRY delivers compounding returns that strengthen your bottom line year after year.

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Proven results

Our proven ecommerce SEO approach

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  • In-Depth Technical Audit
  • Keyword & Category Mapping
  • Product Page Optimisation
  • Category & Collection Enhancement
  • Advanced Schema Markup
  • Content Strategy for Ecommerce
  • Site Speed & Mobile Performance
  • AI & Generative Engine Readiness
  • Performance Tracking & Reporting
  • We combine technical excellence with commercial insight to deliver measurable growth. Key elements of our ecommerce SEO services include:
  • Comprehensive crawl analysis, site architecture review, indexation checks, and Core Web Vitals optimisation to eliminate barriers to ranking.
  • Research-driven mapping of high-intent keywords to category, collection, and product pages, including seasonal and trending opportunities.
  • Unique, persuasive product descriptions, optimised titles, meta data, image alt text, and review integration that balance SEO with conversion.
  • Strategic content layering, internal linking hierarchies, and faceted navigation optimisation to maximise crawl efficiency and user experience.
  • Full implementation of Product, Offer, Review, FAQ, and Breadcrumb schema for rich results and enhanced visibility in AI overviews.
  • Blog, guide, and buying advice content that captures informational intent and funnels visitors towards transactional pages.
  • Optimisations that directly impact rankings, bounce rates, and mobile conversions.
  • Ensuring your product data and content are primed for citation in Google AI Overviews and other LLMs.
  • Transparent monthly reports covering rankings, traffic, revenue attribution, and conversion rate improvements.