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Agency Life

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Agency Life

June at FDRY

From launching new client work and wrapping up exciting projects to spending more time together in the office, June has been a month of collaboration, creativity, and meaningful progress!

This month, we launched some exciting new client projects, each designed to help ambitious brands stand out online. Explore our latest case studies to see the strategy, creativity, and craftsmanship behind the work.

September at FDRY

September brought a steady shift back into rhythm, a mix of new projects kicking off, final sprints before Q4, and just enough sunshine to soften the return to routine. From creative deep dives to client launches, the studio’s been buzzing with momentum.

Just another week at the office (with a slice of cake)

A regular week at the office – a few meetings, team catch-ups, and keeping projects moving as we enter august.

The highlight? Sunshine and birthday cake on the terrace. Small pauses, good people – that’s what keeps the workdays bright.

Mid-July vibes: Pizza, pups, and productive days at the office

We’re halfway through July, and life at the agency is in full swing! From pizza lunches on the terrace to adorable dogs dropping by, it’s the perfect mix of fun and focus as we dive into exciting projects. Here’s a quick peek at what we’ve been up to lately.

Pride, Paws & Progress

Albert the dog popped by, we raised a glass for Pride on the terrace, and still managed to get plenty done. A solid week, start to finish.

Making moves this May

May has been a busy one! Our team’s been all hands on deck, and we’re loving every minute. Even better, we welcomed two amazing new faces to the crew: Calem and Sonia! Scroll through for a behind-the-scenes look at agency life this month.

FDRY in February

Agency life

As another month comes to a close at FDRY, we’re taking a moment to reflect on what an exciting and rewarding few weeks it’s been. 

We’ve seen a real spike in the range of website projects we’ve been working on, from sleek new e-commerce builds to innovative brand experiences that push creative boundaries.

The Festive Season Approaches!

As we start to enter the run up to Christmas, brands are getting busier as they look to impress their clientele with trending digital strategies that both reflect the festive season and give them a strong year-end.

At FDRY, we’re helping our clients make this holiday period their most impactful yet, ensuring they deliver not just what’s expected, but what keeps them ahead of their competitors.

Goodbye beer gardens. Hello office drinks!

It’s the perfect way to wrap up a busy week, huddle up with the team and celebrate our wins (without getting soaked).

We love when dogs take over

FDRY Christmas Party

15/12/2023

What more could you want from a Christmas party? Secret Santa… quizzes…delicious food and finally, lots of cocktails. 

For our Christmas party, we started the evening off with some prosecco and a Christmas FDRY quiz (winner – Emmy). This was followed by a brisk walk down to Casa Do Frango for a big feast, before the evening was fittingly rounded off with cocktails at Victoria Marketplace. 

We hope you all had a lovely Christmas and New year. Bring on 2024!

Filming for Sakura

05/12/2023

After concluding another successful month of social media marketing, it came the time to film for one of our most loyal and trusted clients, Sakura. Our previous social campaign for Sakura had gone down brilliantly well online, driving a considered and strategically planned audience to the Sakura pages across Instagram, X, Facebook and LinkedIn. 

After reviewing what had done exceedingly well on the Sakura pages in the previous campaign, filming commenced with the Sakura CEO, Damian, on topics such as bookkeeping, tax saving tips and specific services such as the Sakura Virtual Finance Director! The FDRY team soon got to work coming up with innovative ways in which content could be filmed in an engaging yet professional manner!

As the day concluded, a whole host of video content had been recorded ready for editing! We cannot wait for you to see the results, so be sure to check out the Sakura pages for content coming out this month! 

FDRY at The Footy

03/12/2023

Following the end of another successful week at FDRY some of the team got the chance to go to Stamford Bridge to watch Chelsea FC take on Brighton and Hove Albion!

Walking down the King’s road on the way to the match there was that distinctive buzz of anticipation that enveloped them, a palpable energy fueled by the shared enthusiasm of the team. Taking their seats after a few drinks inside the stadium, the FDRY team became part of the sea of blue, joining the passionate Chelsea faithful in cheering on their team. 

As the match went through its phases Stamford Bridge resonated with the highs and lows of the game. The thrill of a well-executed goal, the collective gasp at a near miss, and the jubilation of a victorious outcome; a 3-2 win for the mighty blues!

Overall, what a fantastic time it was, a win for Chelsea to go along with another successful week at FDRY!

Women in Agency Forum

30/11/2023

Following the end of another brilliant FDRY day, Andres and Emmy made the short tube journey to King’s Cross for the Women in Agency forum, hosted by the fantastic people at Women in Agency! After a few cheeky pics under some beautifully decorated trees in the surrounding area, they swiftly made their way into the building with real excitement. 

As Emmy and Andres settled into the venue, they couldn’t help but notice the vibrant energy that echoed throughout the room. It was a lovely space where professionals from various backgrounds united through their shared passion for supporting women in advancing agency roles, coming together to share insights, experiences and chit-chat on agency life. 

Along with the fantastic range of people at the event were the delicious nibbles and drinks provided by the people at Women in Agency! It is fair to say that Andres and Emmy couldn’t have enjoyed their time more! If you work in the agency business be sure to head down to their next event!

A Thirsty Thursday with FDRY 

23/11/2023

With the new-look FDRY team already bonding superbly, it came the time for our first winter Thirsty Thursday! After finishing work at 5:30, the team headed down to the second floor of the office to grab some much needed beverages! The pour-your-own-pint Camden Hells provided by the WeWork team is an office addition we are truly lucky to have. With a few of those in the tank, Jenga soon commenced, with Ben losing a little too quickly then he would’ve liked! 

Following a few drinks and various games, the team headed over to The Palm House, Victoria, which is slowly but surely becoming one of our favourite post-work locations! After sitting on one of those high-seated tables the team were really relishing the true buzz of central London on a Thursday evening – the clinking of glasses and the sounds of celebration following another successful week! 

As the night continued to unfold, the team made their way over to the Victoria Market Halls. A prime spot in the heart of Victoria popular with the agency crew. Following a few Honey Margaritas and Negroni’s came the conclusion of a night that will live long in the memory of the FDRY team! Here’s to the next one! 

Welcome Katie & Ben!

07/11/2023

Drumroll, please… 

Following the commencement of the marketing sector and the start of Emmy’s journey at FDRY, the team decided that, as conversions continued to grow, the marketing team must expand to both effectively delegate the workload and exceed client expectations. 

Katie is a recent graduate from Exeter University and joined our team as a Digital Marketing Creative! 

Katie is an extremely valued member of our marketing team – Her work ethic and proactive mindset are motivating for all of our team and her eye for design work and strategic digital marketing is exceptional. 

Ben is a recent graduate from Oxford Brooks University and has joined our FDRY Family as our Digital Marketing Creative. 

Ben is an amazing addition to our marketing team –  His strategic mindset and talent as a copywriter and creator are second to none, we already could not live without him. 

Almada Bakery Office Lunch

21/09/2023

In November, the team at FDRY had the pleasure of welcoming the fantastic people at Almada Bakery into the office to showcase their delicious Portuguese bakes! The FDRY team were treated to a delicious afternoon of various beautifully baked breads and scrumptious award winning Pastel de Nata’s. We think it’s fair to say that real businesses brunch best! 

At FDRY we have the pleasure of welcoming many fantastic businesses into our office space! We are crossing our fingers and toes they come back to WeWork for more deliciousness. 

Summer Dinner at The Palm House London

07/09/2023

This Summer, the FDRY team took a trip to The Palm House London, Victoria, for our annual Summer get-together, experiencing a taste of 1930’s Miami! Just around the corner from our head office at 123 Buckingham Palace, it meant for a short walk following the conclusion of a busy day at the office! 

As the team entered the restaurant, we were instantly immersed within the true Miami vibe, from palm trees to a live DJ, it was as if we were really in the infamous 305! Likewise, in true Florida style, the team were able to unwind with some delicious food and cocktails provided by the courteous staff at The Palm House, as out came plates stacked high with all-American classics, from generously filled burgers loaded with a variety of toppings of our choice to perfectly crisp fries. 

Overall, bonds were strengthened and memories were created. Leaving The Palm House, it is fair to say the team carried a deeper connection, ready to infuse our work with the same energy and creativity we experienced during the day in a Miami inspired oasis!

 

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