Commuters Dreamm

A vibrant website design connecting commuters to travel savings and a greater cause.

THE BRAND

Commuters Dreamm is an innovative platform dedicated to helping people save on rising travel costs by offering raffle-based opportunities to win discounted travel cards. With a strong social purpose, the brand also proudly supports Depaul UK, a charity working to end youth homelessness.

APPROACH

The vision was to build a bright, intuitive website that instantly connects with commuters, communicates hope and possibility, and encourages easy participation in raffles. It was important to inject energy and clarity into the design while also reinforcing the platform’s charitable mission.

The design focused on energy, optimism, and clarity, using a vibrant visual language and illustration style inspired by familiar travel elements to create an engaging and friendly feel. The use of bold green tones was key in conveying positivity, while strong typographic emphasis on keywords like “Win” helped build a sense of excitement and reward.

ACTIONS

We created a streamlined, user-first experience that made entering raffles fast, simple, and enjoyable. Each raffle type was designed with its own distinct visual identity through a colour-coded system, allowing users to quickly recognise and differentiate between options. To add a layer of interactivity, we introduced a playful number-sequence challenge that users complete before entering, a small but memorable feature that encourages engagement. Throughout the site, vibrant colours and custom illustrations brought energy and personality to the experience. The mission of Depaul UK, a national charity focused on ending youth homelessness, was woven seamlessly into the site, with clear callouts and messaging highlighting their vital work providing shelter, support, and a path toward independence for young people in crisis.

RESULT

The result is a visually dynamic, easy-to-navigate site that reflects Commuters Dreamm’s core values: affordability, accessibility, and social impact. Users are guided seamlessly from discovery to entry, with clear prompts and uplifting messaging throughout. Most importantly, the site shines a spotlight on the brand’s partnership with Depaul UK, reinforcing the mission behind every raffle ticket purchased

VISIT THE WEBSITE

SEND US A BRIEF

BACK TO WORK

Based in London, our digital design studio and creative collaboration team helps businesses of all sizes achieve their potential by providing innovative solutions.

[email protected] +44 (0) 20 8123 4669