Bloom-in-Box (BiB)

A fresh new interface with eCommerce functionality for a sustainable company in the manufacturing sector.

BiB are a sustainably focused injection moulding company, creating products with more than one life. As one of the biggest manufacturers in the UK, they are now branching out their eCommerce side of the business with a great focus on sustainability.

brand-logo

BiB approached the FDRY team wanting to give their website a complete overhaul, from branding, website design, to a new backend system.

The FDRY design team began the process by getting to understand the feel of the company, understanding their values, what they want to communicate to customers, and how they want to convey their brand.

After branding approval, the FDRY UX and UI team began with the structure of the site, ensuring all important areas of the site were accessible with easy flows, encouraging the user to convert either via contact form or through the ecommerce shop. The eCommerce journeys were mapped to implement a B2B and B2C element, which was translated in the development, allowing users to have a smooth checkout process.

The new BiB branding resulted in a fresh new logo and a new colour palette to be used across their various company and marketing materials. The colour palette was made to ensure it could be used across the site to give it a feel of modern sustainability, whilst being engaging and giving the site a touch of colour which is often uncommon for the industry.

BiB resulted in a clear new interface with electric and enticing branding to convey to their customers a sense of sustainability, encouraging them to shop from their online store.

The eCommerce journeys were mapped to implement a B2B and B2C element, which was translated in the development, allowing users to have a smooth checkout process.

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