APPROACH
Aeons approached FDRY for a complete website refresh, a unique project where the design and development process needed to be adapted to meet a tight timeline. From the beginning, our team understood that this project would require agility, clarity, and a deep understanding of Aeons’ brand essence.
With a product range focused on natural wellness and strong storytelling at its core, we worked to reflect Aeons’ heritage and connection to nature through every page of the site. From olive oil to bone broth to modern supplements, FDRY connected with Aeons’ purpose to design an elegant and immersive website that authentically embodied their values.
To meet the deadline, our team streamlined internal workflows, allowing design and development to progress in tandem. Rather than following a rigid linear process, we made live design decisions that fed directly into development, adjusting and improving along the way in close collaboration with Aeons. The result was a fluid yet focused approach that honoured both brand vision and delivery speed.
